Because your stories make your brand…
I create Killer Content designed to maximise the value of B2B companies. My job is to give your content the ‘So What? Factor’ to maximise impact, engagement, and sales.
Most PR is expensive garbage.
….A bold opening gambit for a B2B content services website.
But What’s the Story? is calling time on B2B content that’s fluffy, doesn’t make sense, or is just plain boring to customers.
My only objective is to help B2B companies to maximise their value
2022 is a make or break year. Advanced B2B firms are clarifying their story, proposition, benefits, marketing materials, and comms to get ahead. Companies which are drowning in jargon and complexity may not survive.
What makes me different?
As an ex-journalist turned global B2B marketer, I ask your contacts the right questions to extract the info you need for compelling content. With significant experience of complex, corporate content I understand sensitivities and nuance. I’m also a perfectionist, who spends ages getting the details right – to minimise editing time for you.
Unlike bloated agencies, I just get sh!t done – because I am lean, hungry, accountable, and driven to get results.
“Susie did a great job for Achilles while I was CEO. She is a consummate PR professional. Her work rate and her expertise significantly raised the company’s reputation and standing.”
Adrian Chamberlain, now Non-Executive Director at Cambridge University Hospitals NHS Foundation Trust.
Let’s get going.